Our Story

Hugo and I (Eduardo) first met in our previous roles before founding TrackChain. Our paths crossed in a way that showcased our complementary skills and laid the foundation for a successful partnership.

I was working as a Product Manager at Micorbit, a custom software development company, while Hugo was leading projects at Cretum Partners. Micorbit was providing services to Cretum for the development of risk analysis and financial applications. In this context, I was the project owner from Micorbit's side, and Hugo was the owner from Cretum's perspective. This arrangement meant we were essentially working together to achieve the goals of both teams.

Throughout our collaboration, we discovered that we both had backgrounds in logistics, which added an extra layer of understanding to our professional relationship. As we worked side by side, we found that our skills complemented each other perfectly. My expertise in product management and software development paired well with Hugo's strong project execution and client management skills.

Over time, we not only built a strong professional relationship but also developed a genuine friendship. We found that we shared a vision for innovation in the logistics sector, often discussing the challenges and opportunities we saw in the industry.

As we successfully completed our last project together, we realized that with our combined experience in logistics, software development, and project management, we had the perfect skill set to start our own venture. We were confident that together, we could create something truly innovative and valuable in the logistics technology space.

Inspired by this realization and driven by our shared passion for solving complex logistical challenges, we made the bold decision to leave our jobs in 2021 and found TrackChain. Our goal was to leverage our complementary abilities, industry knowledge, and proven track record of successful collaboration to build a company that would revolutionize the logistics sector.

This decision marked the beginning of an exciting new chapter in our careers, where we could fully apply our expertise, creativity, and shared vision to make a significant impact in the industry we both knew and we are passionate about it.

Eduardo Narváez: CEO y Cofundador

My grandfather was a truck driver in the 1990s. In 2002, he founded his own trucking company, marking the beginning of a family tradition in this sector.
Currently, five uncles are dedicated to transport: three in Mexico and two in the United States.
For over a decade, I actively worked in the family business, personally focusing on fleet management, accounts receivable and, trucks monitoring.
I had the opportunity to do an international stay in Barcelona, Spain, at ICTA - Institute of Environmental Science and Technology at the University of Barcelona. I participated in projects on environmental economics and emissions reduction in the supply chain in the European Union, collaborating with the automotive cluster of the Pais Vasco, the Club of Rome, and the Caixa Bank Foundation.
Before founding TrackChain, I worked as a Product Manager at Microbit, a custom software development and server management company in Mexico City. In this role, I led several engineering teams to create custom software solutions for companies in various sectors, including logistics and financial services companies.
In 2022, I was chosen as one of the 21 most influential young people in logistics in Mexico by the specialized logistics magazine T21.

Hugo Álvarez: COO y Cofundador

I am originally from Allende, Nuevo León, a place known for being the epicenter of transport companies in Mexico. I come from a family with a strong tradition in the transport sector; my brother has been a transporter since 2012, and my uncle Chava Silva has worked as a freight forwarder in Laredo TX for more than a decade.
In the early years of J&H Trucking, my brother's transport company, I worked as operations leader managing a team of 20 people. During this time, I achieved successful contract negotiations with companies and participated in the opening of cross-border Mexico - USA routes.
My professional career began at Cretum Capital in Mexico City, where I served as director of financial algorithm development for investment management, corporate advisory services, and decision-making supported by Big Data. It was in this environment where I developed skills in software coding, complementing my professional profile.
My family has been involved in Trucking and, international trade for more than ten years, an experience that I have incorporated into my current role, bringing deep and practical knowledge of trade and corporate finance.